Brand Guidelines
© 2024 QuanMed - All Rights Reserved
Table of Content
Intro
Vision
At QuanMed AI, we envision a future where healthcare is not just about treating illnesses but about understanding individuals at the most fundamental level — right down to their unique genetic makeup. We believe that by harnessing the power of cutting-edge technology, we can revolutionize healthcare, making it more patient-centric, precise, and transformative.
Mission
Our mission is to redefine healthcare by providing the tools and insights necessary to deliver precise, personalized care. We aim to empower patients with the ability to manage their medical data, clinicians with the knowledge to make informed decisions, and researchers with the resources to drive medical breakthroughs.
Future
We invite you to join us in this revolutionary journey. QuanMed AI is not just a project; it's a movement toward a brighter, healthier future. Together, we can redefine healthcare and make personalized medicine a reality for individuals around the world.
Tones of Voice
Logo
Logo Mark
Logotype
Logo in Use
This mockup showcases how the logo would look in real-world applications, such as on business cards, packaging, and signage. It offers a realistic preview, helping you see how the logo will function in practical use before finalizing it.
Usage Guidelines
Minimum Size
A minimum size is determined to ensure the logo will produce accurately, retaining sufficient detail and legibility.
Minimum allowable size for print
Minimum allowable size for digital
Clear Space
The clear space defines the absolute minimum amount of white space around the logo. This ensures the logo maintains its visual impact and legibility in all applications.
Lockup Usage
To give logos equal prominence, it's important to follow the clear space rule when positioning logos side-by-side, stacked, or in a logo cloud. The clear space surrounding the lockups must be 63% the scale of the QuanMedAI logo. All logos should look visually equal in size.
Color Palette
MedCyan
Hex: #1AC0C0
RGB: 26, 192, 192
CMYK: 86%, 0%, 0%, 25%
HSL: 180, 76%, 43%
Midnight Emerald
Hex: #000D0D
RGB: 0, 13, 13
CMYK: 100%, 0%, 0%, 95%
HSL: 180, 100%, 3%
Crystal White
Hex: #FFFFFF
RGB: 255, 255, 255
CMYK: 0%, 0%, 0%, 0%
HSL: 0, 0%, 100%
Color Ratio
In QuanMed's branding, we adhere to the 60-30-10 color rule for a visually appealing and balanced design. Midnight Emerald (#000D0D) serves as the primary color, covering 60% of the design and providing a strong, grounding background. MedCyan (#1AC0C0), the secondary color, makes up 30%, adding a modern touch to the logo and the "AI" portion of the brand name. Lastly, Crystal White (#FFFFFF) represents 10%, ensuring clarity in the "QuanMed" text.
Typography
Degular Display
Degular Display is the primary typeface used across all QuanMed AI brand materials. It offers a modern, clean aesthetic that aligns with our technology-forward brand identity.
Type Specimen
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 !@#$%
Do's and Don'ts
Incorrect Way to Use
It is critical to respect the integrity of the QuanMedAI logo. Please use the logo with the utmost care. Although some of these examples seem obvious, these things can happen accidentally if careful attention isn't paid when importing, resizing, or scaling the logo.
Don't change aspect ratio
Don't skew
Don't rotate
Don't warp
Don't crop
Don't alter weight
Don't use the gradient
Don't place on contrasting backgrounds
Don't flatten to MedCyan color
Don't change the color
Don't flip the symbol
Don't use grey
MyDeMed Application
The MyDeMed application extends the QuanMed AI brand into a patient-facing decentralized medical platform. Below are key screens and brand applications from the MyDeMed ecosystem.
Medical Record: Self-Reported Data
Statistics Dashboard
Health Dashboard UI
Heart Rate Performance Tracking
Thank You
© 2024 QuanMed - All Rights Reserved